The Trade Name Reservation service allows investors or business owners to select a unique name for their business activity and reserve it officially for up to 60 days before issuing the commercial registration. The main purpose of this service is to protect the chosen name from being used by others and to ensure its availability until the commercial entity is formally established and the data is officially recorded. The entire process is completed electronically, providing convenience and flexibility in submitting the application and tracking its status without the need to visit any government office.
The process includes entering the applicant’s details and suggesting up to five potential trade names for the activity, while complying with regulatory rules such as avoiding similarity with existing reserved or registered names, excluding terms that violate public order or morals, and following special guidelines for family names and English-language names. Applications are reviewed within 10 days, with the option to extend the reservation once for an additional 60 days if required.
Importance of Trade Name Reservation
Protects the trade name and guarantees its exclusive reservation for the investor until the commercial registration is issued.
Prevents the use of similar or copied names that could affect the reputation of the business.
Simplifies the process of establishing a commercial activity quickly and without administrative complications.
Ensures compliance of the trade name with laws and regulations, safeguarding legal and commercial rights.
Strengthens market credibility and distinction by securing officially registered and trusted names.
Challenges Related to Trade Name Reservation
Ensuring careful verification to avoid similarity with other reserved or officially registered trade names.
Restrictions on certain names that are prohibited, linked to government entities, or carry meanings conflicting with public order.
Possible rejection of the request if the chosen name contains unacceptable terms or technical violations in writing or format.
The need for close follow-up when requesting an extension to avoid losing the reservation after the period expires.
Occasional minor technical issues or delays in electronic approval systems during peak times or system updates.
Requirement to provide accurate and consistent information, as any discrepancies may hinder the process.
Target Sector
Trader
Affiliated Authority
Saudi Business Center
Estimated Duration10 daya
Gov Approval Window7 working days
Service Pricing416
Government Fee200
Mandatory Conditions
✓The age must not be less than 18 years.
✓The applicant must be alive.
✓The applicant must not hold a government position.
✓The applicant must be the beneficiary of the trade name or authorized on their behalf with a valid authorization.
✓A letter from the entity requesting the service must be provided if the beneficiary is a government entity or an entity affiliated with it.
✓The name must consist of Arabic words, Arabized words, letters, Arabic numbers, or one or more of these, if a trade name in Arabic is being reserved.
✓The name must consist of English words, letters, numbers, or one or more of these, if a trade name in English is being reserved.
✓It must not be contrary to public order, public morals, lead to deception, or be prohibited from use.
✓It must not resemble a trade name that is reserved or registered in the commercial registration, regardless of the type of activity.
✓ It must not resemble a trade name, a globally renowned trademark, or a registered or well-known trademark in the Kingdom.
✓It must not contain any political, military, or religious meaning, indication, or connotation.
✓It must not resemble the name, honorary title, or symbol of any local, regional, or international organization or any of its institutions.
✓It must not contain a prohibited name according to the list of prohibited names.
✓It must not contain the name of a government or a semi-government entity.
✓The regulations for reserving or registering the name (Saudi Arabia), or the names of cities, regions, and public places, must be adhered to in accordance with the regulations outlined in the Trade Name Law and its Executive Regulations.
✓The provisions outlined in the executive regulations related to reserving family names as trade names must be observed.
✓Government fees:200 SAR to register a trade name in Arabic500 SAR to register a trade name in English.
Required Documents
✓Submit an official letter from the entity requesting the service, if the beneficiary is a government agency or an affiliated body.
✓ Provide the association’s license or endowment certificate when requesting a trade name reservation for an association or endowment.
✓Submit a certificate of trademark ownership when applying for a trade name reservation based on a registered trademark.
✓Provide a copy of the commercial registration and the power of attorney, certified by the Chamber of Commerce and the Saudi Ministry of Foreign Affairs, along with a certified Arabic translation of the agreement from an accredited translation office.